
Jivox Releases New Video Ad Insertion Platform
The new Jivox platform enables publishers and advertisers to insert interactive video ads into live television streams delivered to mobile devices.
The new Jivox platform enables publishers and advertisers to insert interactive video ads into live television streams delivered to mobile devices.
Very few companies find real value in running long-term ads on Facebook – and usually, for small companies, this is not even an effective practice. But for those who believe in the power of numbers to attract even more numbers, the strategy works.
Poptent’s popularity is growing as its social network of videographers has reached over 50,000 members in more than 140 countries. Additionally, Poptent has exceeded $5 million in cash payments for video assignments.
KING 5 debuted TV traffic reporting integrated with live social media updates using Radiate Media’s CommuteVantage CONNECT, a new traffic-reporting tool that combines live Twitter activity with on-air broadcasts. KING 5 is part of Belo Corp., operating 20 television stations (nine in the top 25 markets) and their associated Web
Symphony Advanced Media (SAM), has incorporated the impact of traditional advertising such as print, television, radio and outdoor on social media activity surrounding a brand for enhanced media performance analysis.
Celeb PR Group offers a range of press packages for various budgets. Working with celebrities from all industries, the firm assists emerging and established actors and models, screenwriters, artists, and unknowns to enhance their brands.
658 subscribers responded to Ad Age’s survey, all positioning themselves as decision-makers in social marketing strategy. In fact, there respondents were 34% marketers, 34% agency execs, 13% media execs, and the rest consisted of other professionals in the marketing field.
Although described as a novel approach to social discovery, at a more careful analysis, TipTap is a Pinterest clone. The only difference between the two startups are some quizzes that allegedly create better user profiles and help users understand themselves and connect with others like them.
Lack of responsiveness can harm customer relationships, which makes a high Socially Devoted commitment even more crucial as consumers gravitate toward social media platforms as their primary communication mode.
QSR International today announced the release of NVivo 10, the first qualitative data analysis software that enables people to easily capture, work with and analyze social media and online data.