RFP, Public Relations, Marketing, Social Media and more!
ExL Pharma announces the 6th PR & Communications Summit, in New York, July 26 – 27, 2010. The event will be hosted at Pfizer World Headquarters, New York, NY (235 East 42nd Street; Phone: 1-800-221-4982).
Chelsea Football Club is on the hunt for a PR consultancy to promote event, health club and match-day hospitality offerings.
It’s important to stay in touch with your target market, keep up with what’s going on in their lives, and understand their needs. Being a stranger to your target market is one of the quickest ways to lose business when it comes to your target market.
School lunches are getting better and healthier. Most people know they contain less fat, less sugar, fewer calories, and more fiber, but can a good lunch program solve the problem of childhood obesity?
Should upper management hire ghost bloggers to pen their blog posts? How, and when, should ghost bloggers be used? Some experts are dead set against bloggers, while others argue that no harm is done...
Is Tony Hayward BP’s biggest PR problem? Hardly. He is a PR liability. But at this point, any action BP takes will be scrutinized and dissected.
FIFA President Sepp Blatter apologized for the refereeing mistakes that have blighted the World Cup and promised to look again at introducing video goal-line technology.
A couple of days after the massive recall of 28 million cereal boxes, Kellogg’s issued a press statement explaining the withdrawn products did not meet quality standards, but did not contain health threatening substances. While some consumers did experience nausea, vomiting and other such symptoms, they were caused by the off taste and smell of the cerials, not by potentially harmful components in the product or its packaging.
Prova.fm has created an opportunity for the general public to respond to BP’s mismanagement.
Prova.fm has recently launched an outlet for designers, artists, or anyone with an opinion to create a magazine advertisement which displays BP’s handling of the oil crisis.
Digital data measurement expert comScore released a study showing phone apps drive maps adoption and usage on the US mobile market. With a 14% share of the entire mobile market, phone maps are accessed by 33.5 million people, mostly via apps and while driving their cars.
