NH Collection Dubai The Palm, a luxury hotel, has appointed 5WPR as its agency of record it embarks on its second year of operation. The agency’s primary focus will be on executing media relations campaigns targeting key sectors such as luxury hotel and hospitality, design/architecture, travel, and general consumer lifestyle. The agency
Caroline Nolan, Pinterest‘s new VP and global head of communications, is restructuring the department. Reporting to Andréa Mallard, chief marketing and communications officer, Nolan has appointed Mao-Lin Shen as senior director of comms and Caite Ray as director of internal executive comms. The reorganization aligns with CEO Bill Ready’s vision. Since
Nike Communications has teamed up with Wheels Up Experience, a private aviation provider, to amplify its brand message and expand its reach among business travelers and affluent consumers. Kristen Lauria, Wheels Up’s Chief Marketing Officer, highlighted the importance of impactful storytelling and increased market presence. Lauria praised Nike Communications for their
DATE OF ISSUANCE: Friday, March 29, 2024 Due Date for Proposals: Friday, April 19, 2024 by 5 p.m. Link: file:///C:/Users/cbettencourt/Downloads/Communications-RFP-3_29_2024-1.pdf SECTION I. GENERAL BACKGROUND INTRODUCTION The Port Authority of Kansas City, Missouri (“Port KC”), a political subdivision authorized under RSMo Chapter 68 and chartered by the City of Kansas City, Missouri,
360PR+ has relocated its New York office to 60 Charlton Street, a LEED Gold certified building in the bustling Hudson Square district. Founder and CEO Laura Tomasetti emphasizes the office’s design, aimed at inspiring and supporting employees amidst the rise of hybrid work. The new space encourages collaboration, creativity, and learning,
In a terrible PR decision today, Eylon Levy the brilliant spokesperson for the Israeli government has been suspended. This decision comes after Levy’s response to British Foreign Secretary David Cameron regarding humanitarian aid provoked anger in the UK. Levy is a very effective spokesman for Israel and the Jewish people during
The HOW Agency, the wholly owned digital agency of 5WPR, has recently acquired the cookware brand OrGreenic. Utilizing its in-house creative studio and a vast network of content creators, HOW Agency aims to offer comprehensive solutions covering creative development, strategic planning, channel management, and performance marketing for OrGreenic. Additionally, they
5WPR celebrated its third year representing Miami Fashion Week® (MIAFW), the second largest fashion event in the U.S., emphasizing fashion, art, sustainability, and innovation. The event draws industry leaders, celebrities, and changemakers for runway shows, networking, and activations alongside other global fashion capitals. 5W supported MIAFW 2024 with national and regional
5WPR recently launched its 2024 Consumer Culture Report highlighting the growing consumer inclination to splurge, and emphasizing the importance of personalized connections for brands. Word of mouth proves pivotal, with 46% citing it as the primary influencer for purchases. While 71% consider traditional word of mouth, where friends or family inform about
WPP is set to merge BCW and Hill & Knowlton, creating a dominant $1 billion PR entity named Burson, potentially becoming the industry’s largest player. The consolidation, effective from July 1, follows BCW’s creation five years ago through the Burson-Marsteller and Cohn & Wolfe merger. Hill & Knowlton will maintain a
