With over two decades in the luxury watch industry, Pieric “Rick” De La Croix is one of the major figures in the industry of luxury watches, working as the CEO of Ares Distributors. In that position, he works with numerous luxury watch brands across the US as well as Latin
After many difficult and tumultuous months, the future still seems uncertain despite people expecting the pandemic to come to an end shortly. Many are still making predictions on what’s to come, how best to prepare for the coming months, and whether the outcomes are going to be positive or negative.
Attention span is a shrinking resource with regard to the digital consumers of the 21st century. Anything less than perfect content will result in frustrated users which will eventually take a toll on the business. To drive a lot of traffic, the calls to action have to be compelling. The
Video conferencing has become indispensable in bringing the modern workforce together. For a working environment that promotes growth, goal attainment, and collaboration, businesses would need advanced video conferencing resources. As a dominant means of communication in today’s workplace, video conferencing is influencing corporate culture appreciably. Work is not limited to 9-to-5
When starting a business, one of the first steps in helping the company grow and get past all of its competitors in the market are promotional campaigns. Many brands and corporations, such as Starbucks or Walmart, spend millions on promotional campaigns every year. To create promotional campaigns, companies have to
Companies are always looking for ways to expand their reach and find more consumers that are going to be interested in their solutions, and the way to do that is through marketing tactics. However, many small businesses don’t have big budgets the same way that big brands and corporations do.
The digital transformation has fully taken root in most industries in today’s modern world. More established businesses from classic sectors like finance or healthcare must learn to embrace current marketing strategies more than ever if they wish to keep pace with their newer, younger competitors. Finally, this needed transformation comes
In the last year, people’s attention spans have drastically shortened, largely due to the pandemic as well as the rising popularity of a number of social media platforms. Having people around the world stay at home and spend most of their free time scrolling down the social media apps on
To avoid appearing desensitised , common human values, irrespective of age, gender and ethnicity should be amplified in marketing. It is a strategy which guarantees that products and services will be used by more people. It expands the customer base and also helps in creating a positive brand identity. A
According to marketing expert Theodore Levitt, “ One of the surest signs of a bad or declining relationship is the absence of complaints from the client. The client is either not being candid or not being contacted. Probably both. The absence of candor reflects the decline of trust, the deterioration
