RFP, Public Relations, Marketing, Social Media and more!
Yidio may not be TV but compared to YouTube and Hulu it does offer a unique experience and potential. Dubbed a “Social Entertainment Netork” by its developers, Yidio just might be video’s best disruptive growth example.
Apple’s iPad is caught in a media frenzy that will end up in building a strong brand, selling the product and surpassing all expectations.
Arianna Huffington may be the catalyst by which old and new media reconcile. The Huffington Post’s matron adds an intillectual, as well as down to Earth template for what may become news distribution in the 21st Century. Some öld media types have thumbed their noses at social media, while new age bloggers have to an extent ignored convention too much.
Sagefrog has been hired to run marketing campaigns and deal with public relations for Penn Pharma. The pharmaceutical company is looking to establish a presence within North America.
What happened today with BofA’s website? The Bank fails to explain why its corporate website has been down several hours, and the BofA Help team on Twitter cannot give a reasonable answer either. The usual “We are aware of the issue and working to have it resolved as quickly as possible. Thank you for your patience.” that doesn’t answer any questions is pushed forward.
Honda Motor Co. announced today a voluntary worldwide recall of 646,000 compact cars so that it can examine window switches that can overheat if exposed to liquid, causing smoke or melting or even catch fire. A PR disaster for the company whose cars used to be regarded as the safest in the world. Honda’s “Safety for Everyone” initiative in North America may also suffer.
The Brambleton Group has just hired Delucchi+ as their ageny of record, to handle marketing and creatives. They will also be wroking on marketing and handling events and media communications.
I’m a blogger (obviously). And my articles are somewhat journalistic in nature, meaning I typically cover the news regarding the social media and online marketing space. As such, I get a great deal of...
Heinrich Marketing has officially been made the agency of record for Fitness Today and Elements Therapeutic Massage. They will continue working on advertising and creatives for the sister companies.
Has Facebook won your heart? I mean, could you actually live without it? I don’t mean to say that there aren’t other great social networking options out there. But if you had to stop...
