Tagged: business insights

sales pitch email 640

How to Send a Pitch Email the Right Way

A media pitch is when a company or an agency tries to get a media outlet or a journalist interested enough in a particular story that they decide to cover it. These days, most...

purpose led organisations

Creating a Business with a Purpose

Businesses that have a purpose other than generating profits and economic value for the owners and stakeholders should explain how everyone that’s involved in the business itself, is making a difference. This way, companies...

key traits main

Seeking a Leader

One of the marketing strategies that rose sharply during the pandemic was the use of influencers particularly if it helped consumers cope or if it entertained them. How-to tutorials ranked highest among U.S. and...