2013-05-21

About Mike Wheatley

Mike Wheatley is an experienced freelance blogger and copywriter from the UK. His life is one never-ending adventure, traveling and partying across the world, living it up while funding his hectic lifestyle through his work as an author and heading up Content Solutions Online.

French/West/Vaughn Announces Big Personnel Shake Up

FWV

There’s been a big shake up of personnel at French/West/Vaughn (FWV), one of the leading PR agencies in the US, with two senior staff members being handed promotions in addition to two new hires joining the outfit.

Groupe SEB Shares Jump, Powered By The “Oprah Effect”

Oprah_Winfrey_(2004)

Few things are quite as effective as a celebrity endorsement to when it comes to shifting a few wares, as the French appliances manufacturer Groupe SEB found out to its delight on Wednesday morning.

US Advertising Spending Boosts Omnicom Q4 Profits

Omnicom-Group-IMG-20120215

The advertising industry has long been considered one of the best indicators of an economy’s health, simply because in times of hardship many companies come to the conclusion that ads are something of a luxury they can ill afford.

World Economic Forum Ignores Persistent Corruption

Image courtesy World Economic Forum

The message from the World Economic Forum at Davos has been one of renewed optimism at the global economy’s prospects, but could it be that this thinly veiled positivity is ignoring one of the most serious challenges facing the world today – that of persistent corruption among the aforementioned elite?

Facebook’s Graph Search: How It Impacts Your Privacy

Graph Search

There’s a lot of buzz in the search world at the moment, following Facebook’s announcement that it may or may not be squaring up to Google with its new Graph Search feature, but this tussle (if it happens) is unlikely to concern consumers too much. What may bother them however, is how Facebook’s new search feature impacts on their privacy, and what, if anything, they can do about it.

Apparently, Google Isn’t Biased. Or Is The FTC Just Too Weak?

Spider Savvy Anti Google Movement

The FTC’s long-winded investigation into Google’s alleged anti-competitive practices finally came to a conclusion last week, with the regulatory body unanimously ruling that the search engine giant “is not biased” when it comes to its search results, contrary to what seems blatantly obvious to anyone else using the web.

Facebook, The World’s Most Popular (Anti) Social Network

Should you pay for promoted updates on Facebook?

As if stealing our photos and trying to sell them to advertisers via its alter-ego Instagram wasn’t enough, Facebook has taken its relentless pursuit of profits to even more extreme levels – asking certain users to pay to send messages to ‘non-friends’ and ‘ensure’ they don’t end up being labeled as spam.

An Essay on Google Evil: Absolute Power Corrupts Absolutely

google-power

Google sees its empire as being under attack, and to divert attention away from this it has made one hell of a ruckus, voicing its opposition to any change to international laws that could possibly threaten its hold over the internet.

Best Gift Ideas for Black Friday 2012

Furby

This year, despite the economic situation seemingly never going away, great innovation and coolness still abound for gift giving 2012. With Black Friday coming up next week, we thought we would present some of the most sought after gifts from tech, the home, toys, and luxury items. Here are a few things you might want to search for next Friday.

French/West/Vaughn Announces Major Staff Reshuffle

FWV

Exciting times lay ahead for French/West/Vaughn (FWV), as the southeast’s leading PR agency strengthens its dynamic team with no less than six new faces through the door this month. As part of its workforce reshuffle, FWV also announced four internal staff promotions.