2020 Best Marketing Campaigns

We interviewed a few people about what is the best marketing campaign of 2020, and here’s some of our responses.  Jake Rheude, VP of Marketing at Red Stag Fulfillment said the two best marketing campaigns of 2020, “is IKEA on #StayHome.IKEA smartly promotes staying at home with its digital … [Read more...]

Campaign Optimization Is Every CMO’s Wish

Maximizing every asset available to get the most out of a marketing or digital PR campaign is the wish for all CMOs. The reality is that not every wish is granted because of inadequacies or failures in the strategic plan. Time and cost also play roles, and converting visitors to a brand’s website to … [Read more...]