ClearLite Chooses Beckerman Public Relations
ClearLite, producer of safer, eco-friendly lighting options, has selected Beckerman as their agency of record. The PR firm will be handling all promotion for the ClearLite products.
Author: EPR Staff
Is Social Media Transforming Public Relations?
Cheryl Gale, managing partner of March Communications, analysis how social media is changing the role of public relations, from Twitter to Facebook and beyond.
GMC Granite Abandons TV Ads All Together
General Motors is a car company, no doubt. And like many other major car companies, things could be better. Having taken advantage of the down-turned economy and government bail outs, car companies such as...
What Is the State of Media Today?
The state of media today is a matter of opinion for some, though a recent report from Vocus shows a picture of ongoing decline. Particularly in the traditional media sector, the state of media...
Quiznos Chooses WongDoody as Agency of Record
Quiznos has selected a new agency of record, WongDoody. The PR firm has already produced two TV ads which will air thi year.
Has the Minority Report Era Finally Arrived?
Is the era of Minority Report upon us? Social gaming and virtual goods have initiated a marketing revolution, enabling us to create digital versions of ourselves. We spend money on these digital avatars, exchanging...
Free Press Release Distribution During a Crisis
Business Wire and PR Newswire are both offering free release distribution for Haiti-related earthquake news.
Eric Bosco Joins comScore Public Relations
Eric Bosco has been hired as the Chief Product Officer for comScore. He will be responsible for handling syndicated products and services.
Kim Kardashian, Twitter and The Law
Twitter. What is it, really? A blog? A chat room? An email system? The ability to support so many types of conversation streams without having to invest a deep personal relationship with the service...
FINRA Invests in Social Media, Making Teens Money Smart
FINRA, the independent financial industry regulatory authority, is investing in social media. It’s a tad indirect, but it’s for a good cause nonetheless. The organization, along with The American Library Association, is awarding $1.5...
