Why are Shoppers Busting Budgets this Holiday Season?
Just a year past our noted economic downfall, we’ve managed to shift our thinking when it comes to money. Many of us are on a budget these days, and consumer surveys indicate that the...
Tagged: business
Journalists As Entrepreneurs, Can They Make It
The transition from reporting, subbing and story-telling to a world of margins, turnover and selling may seem like a perilous journey into the unknown for many journalists.
Hummingbird Media PR Adds Sennheiser As Client
Hummingbird Media is now working as the media agency of record for Sennheiser. The agency will be working on communications and promotion for their newest client.
Business Travel and Other Dinosaurs
Business travel has been a mainstay of the industry for some time. However, the new trend is away from frivolous and inefficient business. This segment of the travel industry may never rebound to the position it once held, and perhaps it never should. Emerging technologies, combined with corporate business’ new found logic around expenditures reveals interesting potential, as well as a necessary shift.
Major News Outlets Confused Over Consumer Confidence
Reuters news today suggests on the one hand consumer confidence up, while other reports from the same agency reveal world consumer concern still on the increase. If the most respected news agencies, and even Nielsen do know know that is going on, how can the public? The conflicting reports from Reuters and Nielsen may even suggest some numbers suggleing on an International scale. At the very least, inconsistent reporting is not what people need in these troubled times.
Avery Dennison: Traditional Company Pushing The Right Buttons
Avery Dennsion is one of the world’s largest and most successful companies, Even in these trying economic times the company has managed to not only stay afloat, but to turn a profit as well. The recent election of Debra L. Reed as the company’s director, along with what seems like a stream of decent business announcements, engagement or digital communication and technology, advancements in labeling technology, and other news paint a pretty picture for AD. One almost has to wonder if their news is not too good?
Nottingham Boosts PR Efforts to Attract More Business Tourists in the Region
Nottingham-based BCS Public Relations is working with the Nottinghamshire Convention Bureau to help increase levels of business tourism in the county.
PR Tips: Five Terms to Never Use to Market Technology
Marketing terminology for new age innovation has become as hyped laden as any cheesy ad campaign ever created. What are the effects of terminology on developments in the short and long term. How should you describe your technology? Here are some terms you should never use when describing your development to anyone, followed by some suggestions and reasoning.
Smashburger Chooses S3 as New Jersey Agency of Record
S3 has been selected as the public relations agency of record for Smashburger, a hit hamburger joint. The PR company will be responsible for media relations and handling the public.
Astro Boy To Spearhead Japan’s FIFA World Cup Bid
In a brilliant PR move Japan brands their World Cup bid with a super here which, by the time 2018 comes around, could be engrained into the hearts and minds of kids everywhere. Astro Boy, the movie, just premiered to rave reviews from all who saw it. For Australia, England, the U.S. and other bidders, the bar has been raised pretty high.
