5ivePoints selected Beckerman to help promote their mobile app technology designed to leverage social media in political campaigns. Beckerman seeks to increase 5ivePoints brand awareness and position its executives as industry thought leaders in mobile application development.
Asus has received a tremendous amount of criticism over a recent tweet the company posted on Twitter this week. Just about everyone from teenage boys to powerful politicians have posted tweets they wish they could take back, but when a large corporation does it, the PR ramifications can be costly.
Pepsi signed the most extensive partnership a company ever made with Twitter. The global partnership will unfold over a 52 weeks period and will be coordinated with “Live for Now”, the current Pepsi campaign organizing pop concerts across the USA.
Sometimes simple and basic strategies are all you need as Runner’s World’s recent extraordinary Twitter success has proven. Without buying any ads, they managed to increase their follower base by 100,000 followers over 100 days.
After the IPO and the decrease in value of stock actions that followed, Facebook fights back with heavy artillery and announces games in feeds, rolls out “trending videos” and plans to launch a smartphone in 2013.
Germans consume a lot of media, but surprisingly perhaps for many people, traditional media are the most accessed. TV, radio, magazines and newspapers are the top 4 most used media according to a recent study by BITKOM, the Federal Association for Information Technology, Telecommunications and New Media.
For Verizon, the nightmare is about to hit the fan, with the death of grandfathered unlimited data plans. Users complain on Twitter, forums and Facebook, and Verizon’s PR team is slow.
It just isn’t possible to make it as a company without a social media presence anymore. Alright, so maybe that is a bit of an exaggeration, but certainly it isn’t easy to make it, or at least maximize your potential. This is especially true of any kind of news source,
If you are yet to master social media tools and still need guidance through the web of the 2.0 online word, the one day Social Media Boot Camp for Corporate Communicators organized by Ragan Communications in New York City on May 17th is the right place to expand your skill
Facebook users from New Zealand were the first in the world to test a new tool from the social network. The new tool, ‘pay to promote post’, allows users to make their messages more visible among their connections.
