Without Loyalty, You Won’t Accomplish Anything

That quote from controversial rapper and singer YoungBoy Never Broke Again sums it up for today’s marketers wanting to know everything they need about customer engagement and loyalty. Yet, according to private discount network company Access Development, American companies spend more than $180 billion annually in advertising compared to $2 billion on loyalty programs.  Yet, […]

How Media Agencies Connect Brands to Audiences

A media agency is there to advise companies and brands on how and where to advertise products or services, along with the best ways for brands to present themselves to the public in a positive light. The main services that a media agency offers its clients is public relations, advertising, as well as various other […]