PR Agency

Singer22.com Hires 5WPR

Random Tidbits from A NY PR Agency Owner

I am flabbergasted as to why more people in our industry aren’t utilizing Op-eds and blog posts more as Google Rankings continue to reward websites and authors who produce high-quality content regularly. One would think that anyone employed at a PR Firm should be jumping for joy, as unique content placed properly can help rapidly move relevant search rankings – yet very few in our industry write often. Perhaps I should be happy as it benefits my company – but it is just amazing that PR pros don’t spend more time writing as it can have major impact on search engine activity.

Tips for Reducing Your PR Budget

In today's economic world, cutting on your budget or marketing is really difficult as each criterion to market a company got many hurdles and to meet this up, a smart budget is obviously needed.

PR Students Called to Participate in Video Storytelling Contest with $2,500 Cash Prize

The contest will run from April 2, 2013 – June 28, 2013. The winner will be awarded a $2,500 cash prize, an expense paid trip to New York City for the winning video’s premiere at the Council’s October 23rd member dinner, and more.

How Much Oil Do Public Relations Firms Buy?

The world’s largest PR firm, Edelman has recently been hired by the Saudi Arabian government. Their female staff who works on the account won’t need to worry about driving when they go visit their client – Saudi Arabia is the only country in the world which doesn’t permit women drivers. The American State Department says “discrimination against women is a significant problem” in Saudi Arabia. Quite a contrast for an industry where it’s estimated that 75% of the PR industry is women.

Desert PR: Website Overlooks Important Details

Boutique public relations agency Desert PR has just announced the launch of its new website, which they say features added functionality and "a sleek new look". While the new website is easy to browse and does not look bad, it seems Desert PR was a bit hasty and it forgot some important details.

Citadel Public Relations: UK PR Firm in United Kingdom

The UK gets a brand spanking new PR firm to turn to as former journalists form the Carlisle based Citadel PR. The past news editor of The Cumberland News, Vic Gibson, and colleague Nick Brownlee team up to create a new digital communications firm.

Edelman's Jackie Cooper Promoted to Global Chair, Creative Strategy

In her new role, Jackie Cooper will oversee the firm’s creative offering and teams, and will report directly to Richard Edelman. She will also join the company's Executive Committee.

Global Results Communications to Handle LSN Mobile PR

Global Results Communications (GRC), Inc., a full-service public relations and digital media firm, announced today that it will manage the public relations efforts for its new client, LSN Mobile. The agency will focus on building brand awareness within the mobile ecosystem for LSN Mobile and will provide media relation services, news release strategy and industry events presence.

100 Content Marketing Tools for PRs: From Content Marketing Software to Content Curation

From places to source content ideas for your blog, to content curation sites that allow you to reach broader audiences; from sites that allow you to create visual content with ease, to professional tools that help you monitor content marketing strategies employed by your competitors; the list below features some of the trendiest, most popular sites and tools for content marketers.