Social Media

News From Talkwalker, AppNexus, LANE, and Google UK

Talkwalker Raises Funding for AI Powered Internet Analytics for PR and Marketing

Talkwalker Raises Funding for AI Powered Internet Analytics for PR and Marketing Talkwalker, a top social media analytics firm, is headquartered in Luxembourg and has another office in New York. They just secured funding from Dutch investor Main Mezzanine Capital to push forward with social media listening platform development to expand their team. Much of […]

Oops – Twitter suspends the account of its own CEO

Twitter CEO Jack Dorsey

Recently, Twitter has been in the news a lot, talking about plans to block or suspend accounts of people who post objectionable content to the social media network. The main targets of suspensions have been members of the so-called “alt-right” movement, which some people call patriots and others call racists.

Using Social Media Better

Using Social Media Better

2016 has already proven innovative for PR efforts by some agencies. The #perfectlyimperfect campaign sponsored by FCB Health, RX Mosaic Health, and Teva Women’s Health was used to help women in the 18-34 age range stress less about “being perfect.” The campaign also offered information on emergency contraception –- because even with contraception women can […]

Orange Country Transportation Authority Wants Better Social Media

Orange Country Transportation Authority logo

The Orange County Transportation Authority (OCTA) is seeking a web-based social media management services to help achieve transportation communications goals via OCTA social media channels, including: Facebook Twitter Instagram YouTube LinkedIn Flickr Yelp OCTA works with federal, state, regional, and local officials, community groups, businesses, and other transportation agencies to provide the public with transportation […]