Social Media

Oops – Twitter suspends the account of its own CEO

Twitter CEO Jack Dorsey

Recently, Twitter has been in the news a lot, talking about plans to block or suspend accounts of people who post objectionable content to the social media network. The main targets of suspensions have been members of the so-called “alt-right” movement, which some people call patriots and others call racists.

Using Social Media Better

Using Social Media Better

2016 has already proven innovative for PR efforts by some agencies. The #perfectlyimperfect campaign sponsored by FCB Health, RX Mosaic Health, and Teva Women’s Health was used to help women in the 18-34 age range stress less about “being perfect.” The campaign also offered information on emergency contraception –- because even with contraception women can […]

Orange Country Transportation Authority Wants Better Social Media

Orange Country Transportation Authority logo

The Orange County Transportation Authority (OCTA) is seeking a web-based social media management services to help achieve transportation communications goals via OCTA social media channels, including: Facebook Twitter Instagram YouTube LinkedIn Flickr Yelp OCTA works with federal, state, regional, and local officials, community groups, businesses, and other transportation agencies to provide the public with transportation […]

Transforming Corporate Newsrooms to Meet the Needs of Reporters

Transforming Corporate Newsrooms to Accomodate Reporters

Corporate newsrooms play a crucial role in the dissemination of information. According to experts, organizations gain a media relations advantage by improving the newsroom experience. The ideal platform provides details on upcoming events, up-to-date press releases, images, and videos. Intuitive interfaces enhance the interaction. Journalists agree that corporate press pages with downloadable content promote the […]

PR for Reputation: Your Brand’s Reputation Troll on Twitter

Twitter Troll

Twitter can be an incredible PR tool, getting the word out on products, events, companies, celebrities, and anything else you can think of is a Twitter specialty. In fact, Twitter is one of the few places where you can easily contact a group of journalists, bloggers, and the like with hashtags such as #HARO, #journoresearch, […]