Tagged: digital PR

Integrating In-House and Digital PR

The media landscape has undergone a seismic shift in recent years. The traditional press release once used to be a cornerstone of PR campaigns. These days, it has to share space with a dynamic...

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Content Creation and Digital PR

Content creation is essential for any successful digital PR strategy. Companies can use content creation to become industry thought leaders, gain trust from the audience and increase online visibility. Here are some ways that...

SEO And PR Intersection

One of the most important advantages that a business can have when it comes to public relations is SEO. Because the goal of PR is to provide relevant and valuable information to the people...

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Digital vs. Traditional PR

When it comes to public relations, people have probably asked themselves this question at least once: digital PR, or traditional PR? This question is the embodiment of the change that PR has faced in...