Adapt or Lose
Most corporate leaders should be pleased. Employment is at a high. The economy and the stock market are doing well. So, what is there to worry about? Baby boomers and their predecessors who believed...
Tagged: insights
WHO WAS THE FIRST SOCIAL MEDIA INFLUENCER?
It is one of the modern mysteries of the digital age, and technically no correct answer to the question. In fact, there are many correct answers depending on how one would define the question...
Evolution Or Revolution
During the first and second industrial revolutions when manufacturing and industrialization were booming, leadership was pretty straightforward. Leaders told their employees when, where and how to work. Most leaders made all the decisions and...
Making a Difference Through Purpose
In October, hundreds of corporate executives gathered in Chicago for PRWeek’s PRDecoded conference to hear stories of how leaders in different industries leveraged their corporate strength and influence to make a difference in the...
Nike Communications Clients and Campaigns
Nike Communications works with a broad range of clients, many of whom are some of the world’s leading luxury brands, including Gillette Labs, Grey Goose, Billy Reid, and Halo Sport. The firm’s work with...
Thunberg Responds to Being Named Person of the Year
Time Magazine has a history of choosing volatile candidates to grace their covers as “Person of the Year,” and this year is no exception. The 2019 honoree is teenage climate activist Greta Thunberg. The...
The Role Of StoryTelling in PR
For many, communicating to connect with an audience is the ultimate goal of public relations. That’s why digital storytelling is a communications trend with no end in sight, with skilled story writers a vital...
Digital vs. Traditional PR
When it comes to public relations, people have probably asked themselves this question at least once: digital PR, or traditional PR? This question is the embodiment of the change that PR has faced in...
Organic Searches As Good Marketing
Organic, once thought to refer only to natural foods, is now king of the hill when it comes to online searches. Since search engines are always renewing their algorithms, SEO or search engine optimization...
NBA Star Josh Hart Apologizes for “Sarcastic” Remarks
Love it or hate it, trash talk is part of basketball, even in the pros. But it’s supposed to stay on the court. Sometimes, though, things spill over, and players get called on to...
