Insights & Strategy
Developing Strong Consumer Relationships
What used to be considered normal is largely no longer possible, at least for the time being, and people had to quickly adapt.
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insights
Insights & Strategy
Product Placement as a Marketing Strategy
Product placement is one of the few brand-visibility categories growing through the streaming era. What Coca-Cola did with Stranger Things. Why Apple refuses to pay. The Heineken-Bond canonical case. Fortnite, Roblox, and the music-video integration economy.
Insights & Strategy
Does Every Company Need a Website?
There are certain businesses that have successfully survived and even thrived without having a website.
Marketing
Service design and product ideas
Service design and product ideas have a huge impact on how happy a customer or user is going to be.
Insights & Strategy
Brands Investing in Regenerative Agriculture
Regenerative agriculture is a system of agriculture that aims to restore the habitats they occupy.
Insights & Strategy
Achieving Success Through Digital PR
Plenty of times, it just means that the company has to do some more research and analysis and then adjust its PR strategies.
Marketing
Restaurant Marketing 2026: The Stack That Actually Works
Restaurant marketing in 2026 — TikTok, Google Business, Resy, ChatGPT visibility, UGC, creator pipeline. The seven-layer stack that moves covers in the AI-engine era.
Insights & Strategy
PR Efforts in the Food Industry
Since every single company has its own story to share with the public, each business should have its own PR campaign so that story can reach the right people.
PR, AI & Communications News
Concerns over Implications of Rising Oil and Gas Prices
Oil prices have been on a steady climb for some time now, and they rose again on Tuesday in response to new measures by the United States.