
The 12 Truths About Social
McCann Truth Central's 'truths' illuminate the impact of the social media landscape on consumers and brands.

McCann Truth Central's 'truths' illuminate the impact of the social media landscape on consumers and brands.

January 9-13 new signings, hires and promotions from across the PR industry. People Moves is a new weekly category, that will tell you who’s hired who, who has been promoted, and so on.

Marketers should be keeping a close eye on the rising sales of smartphones as a sign that mobile phone marketing is going to be taking over online marketing as the main way advertisers reach the masses.

Medialets Private Marketplace is a fully transparent buying platform that lets advertisers directly plan, buy, execute and measure brand advertising on the world’s top publishers’ mobile properties.

Social Media Tulsa is all set to kick off their #SMTULSA event March 15-16 at the Hyatt Regency downtown. This year's keynote expert will be Liz Strauss, business strategist, product analyst, and master digital guru. Accompanying Liz at the conference will be leading SM evangelists and industry decision makers.

Kicking off 2012 with a big positive, Everything PR News had the opportunity to talk with one of the online world's most influential leaders. Rick Rudman heads up the web's most successful online marketing and PR software company Vocus. We took the opportunity to once again consult another visionary talent about the "now" and the future of the social web.

Twitter is a great tool, but only if used properly. Here are some etiquette tips to keep in mind as you navigate the site.

A study by the University of Vermont examines expressions made on the online, global microblog and social networking service Twitter, uncovering and explaining temporal variations in happiness and information levels over timescales ranging from hours to years.

Last week, Everything PR News talked with Ian Herbison, CEO and Co-Founder of Speyside Corporate Relations, a leading agency focused now on the emerging markets of Latin America. For readers, this talk is a unique opportunity to gain valuable insight into not only one of the world's leading corporate engagers, but an emerging Latin America.

Everything PR News spoke with Rick French, Chairman and CEO of the Raleigh, based French - West - Vaughan, one of O'Dwyer's and America's top PR firms. French, an entrepreneur those close call "a true visionary," has "served his time in the trenches," so to speak. French offered his candid insight, see what his take is on PR today.