Florida Tourism Industry Marketing Corporation has issued an RFP for Brand Creative Agency and Production Services.
Porter Novelli - An Omnicom Group PR Firm - News, Updates, Insights, Gossip & More
Porter Novelli is a multinational firm and is part of Omnicom Group. Their headquarters are in New York City, and they have 100 offices in 60 countries. Some of their largest clients include Bayer, LinkedIn, Timberland, P&G, T-Mobile, McDonald’s, Johnson and Johnson, Danon, UPS, Pfizer, and Dow Chemical. Before the internet was in full swing, they were among other pioneers to use social marketing – usually related to campaigns letting people know about health issues, such as anti-smoking campaigns.
They were founded in 1972. The founders, William D. Novelli and Jack Porter, worked together in the Peace Corps before starting their firm. Their CEO and Sr. Partner, Karen Van Bergen has extensive agency and client experience from 30-years work in public affairs, communications, and marketing. Firm specialties include global health and wellness, food, drinks and nutrition, global technology, public affairs, corporate reputation, multicultural, and social marketing.
PR Industry Leader Al Golin Dead at 87 Back in the early days of McDonald’s’ and Al Golin (1957), Mr. Golin pitched to Ray Kroc selling him on how much less expensive it was to get positive stories in the paper about his restaurants than to buy advertising. With that argument, Golin started bringing in $500 […]
Centennial Park District in Atlanta is seeking a PR firm. They seek to: Distinguish the Centennial Park District as Atlanta’s premier entertainment district Influence positive perceptions about the Centennial Park District brand and asset Drive increased visitation and length of stay within the District among metro residents
Andrew Rabinowitz Says Hedge Funds Need More PR Representation Marathon Asset Management’s president, Andrew Rabinowitz feels the likability of the hedge fund industry could use some serious work, and that PR teams managing the outreach of funds would go a long way. While sitting on a panel at the Absolute Return Symposium in NYC, he […]
St. Kitts Tourism Authority has issued an RFP for a Public Relations Agency. The St. Kitts Tourism Authority (SKTA) is the agency responsible for the strategic planning and general destination management for the St. Kitts Tourism Industry. In 2015, the Tourism Sector accounted for 21.8% of the Gross Domestic Product for the Federation of St, […]
The Energy Coalition is seeking a communications and marketing agency. The Energy Coalition is seeking to engage an innovative and creative Communications & Marketing firm to design and implement a robust web portal. This portal will be the go-to energy efficiency resource for public agencies, a resource that agencies will seek out for information and […]
Mercury Gains DC Top Flyer Andrea Bozek might not be a household name, but she’s well-known to Republicans in DC. She’s the only person to ever work communications for both the House and the Senate at such a high level. In the House she was communications director for the National Republican Congressional Committee and in […]
The Washington State Fruit Commission (WSFC) has issued an RFP for an agency to handle National Consumer Media. The goal of the WSFC in this contracted relationship is to maximize the national media exposure surrounding the positive attributes of Northwest cherries for the growing regions of Washington, Oregon, Idaho, Utah, and Montana as well as […]