Category: Social Media

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Internet Memes Are the Best High-Five in the World

Internet memes tend to spread fast via the Internet, delivering messages quickly and effectively and having a huge impact on millions of people. Consider the hype and numerous online magazine and blog posts around Susan Boyle or Lonelygirl15 to understand what a powerful PR tool they can become if used properly.

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Absolutely Public Relations’ Big Social Media Fail

When it comes to social media, everyone is an expert! The latest example of social media PR fail is Denver-based Absolutely Public Relations and their low quality work for client accounting firm Holben Hay Balzer CPAs. They won today’s PR Goofy Award!

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Medium Raw, Cooking With the Social Media Crowd

World renown chef and food critic Anthony Bourgain woke up one morning and decided to really engage the digital world. Bourdain’s Medium Raw Challenge takes the two way conversation to the next level. One lucky contestant will be published alongside Bourdain and win $10,000 too. The author of many bestsellers reveals “at least” his savvy of what social media is all about. Genuine engagement is not some assistant managing your Twitter account folks.