Tagged: marketing

seo public relations 0

Driving SEO with the Power of PR

As with other practices encompassed by Public Relations, SEO once existed as a separate silo in the general marketing community. However, the two disciplines now go hand in hand, as one helps to drive...

pepsi emoji pr marketing campaign 0

What Value Is PepsiMoji’s Campaign?

Pepsi started an emojis campaign to brand their product, but for the most part, they are using typical emojis – nothing exclusively connected to Pepsi. Some feel the new campaign is Pepsi’s slant on...

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