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Social Media Trends & More Trends
PR News

Social Media Trends & More Trends

The global cultural phenomenon of the year, social networking will continue to grow in 2012, with smarphones and mobile technologies facilitating this growth. The future of advertising is social as well. Consider the trend for your 2012 marketing strategies.

EPR Editorial Team ·
Twitter Happiness in Decline
Insights & Strategy

Twitter Happiness in Decline

A study by the University of Vermont examines expressions made on the online, global microblog and social networking service Twitter, uncovering and explaining temporal variations in happiness and information levels over timescales ranging from hours to years.

EPR Editorial Team ·
UberTwitter Is UberSocial
PR News

UberTwitter Is UberSocial

What's in a name? In the end, for UberTwitter, the difference between success and failure. Twitter has just suspended three third-party Twitter clients, UberTwitter, UberCurrent and Twidroyd, for violating the company's policies and trademarks.

EPR Editorial Team ·
Network Solutions’ Web Marketing 2.0 Success Story
PR News

Network Solutions’ Web Marketing 2.0 Success Story

Network Solutions tried a different approach to raise awareness and gain new customers. Instead of spending millions on a 30-second TV ad to be run during one of the most prominent events of the year, they tried a social media campaign. They launched what they referred to as a “mockumentary-style Internet video campaign” called Go Granny that resulted in a 500% increase in .CO sales for Network Solutions.

EPR Editorial Team ·
Times Square Ball Engages Social
PR News

Times Square Ball Engages Social

Perhaps you didn't know that there was a Times Square Ball live broadcast online, powered by no other venue than Times Square. Times Square also engaged via Twitter, Facebook and foursquare, and they even made apps for iPhone and Android. Never worry, there are only 364 days till the next New Year's Eve.

EPR Editorial Team ·