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With the Presidential election coming, thought it would be interesting to review the political giving in the form of contributions, from the large Public Relations, marketing, and public advertising conglomerates. In most cases, the...
With the current News of Greece’s economy falling apart – what will the impact be upon the Public Relations industry? We are already feeling the impact of global financial uncertainty, with the stress levels in...
In front-page news in Indiana, media reports indicate that Porter Novelli one of the world’s largest public relations companies has been fired by the Indiana Economic Development Agency (IEDA). The firm was fired to...
There is an old saying that warns against discussing politics or religion with people you don’t know well. Yea, well, we’re ignoring that rule right now. For the common man or woman, your political...
What makes a top PR firm? It takes flexibility, creativity, and a willingness to use different areas of public relations to be successful. These top Seattle PR firms do all of this and more....
Translation companies don’t follow, or don’t understand industry trends. They survive because translations are, sooner or later, needed, but very few are focused on innovation.
Independent agencies worldwide are cheering when we hear the news about the impending merger of Publicis and Omnicom – the 2nd and 3rd largest advertising and marketing conglomerates in the world. Keep merging please – so we can focus on doing great work and serving our clients. More than ten years ago, before I founded 5WPR, I worked for an agency which was owned by The Interpublic Group and cannot forget the pressures to increase revenues and the non-stop eye on stock price.
If their claims are true, Porter Novelli are one step ahead many PR companies still struggling to define, and calculate PR ROI.
A tool that promises to scan all media channels – print, broadcast and digital media – at the same time, PN Sonar claims to detect all the conversations about a brand.
Gary Stockman, will step down July 31, being replaced by Michael Ramah global director of strategy and a 25-year Porter Novelli veteran.
