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– Hitler Used Carl Byoir & Associates, An American PR Firm: Everything PR Exclusive Book Excerpt – Ronn Torossian of 5WPR in The Observer today wrote an article entitled “Hitler’s Nazi Germany Used an American...
The larger you are, the more public you serve. The more public you serve, the more vital your PR presence. Given that dynamic, Ronn Torossian says it’s no wonder Walmart’s PR team is overtaxed...
In “Giving”, President Bill Clinton’s book, he writes of an African tribe he encountered that had a unique way of greeting each other. When someone says, “Hello,” the other person responds with, “I see...
CEO of 5WPR Ronn Torossian: Once thought of as a throwaway trend in a market saturated with technology, wearable technology are at a pivot point where it can either succeed or fail. What was seemed...
This article contains quotes from Ronn Torossian of 5WPR based in New York City. Very few things can wreck perfectly good public relations like a public recall. Just ask GM. But auto recalls don’t have to...
– Everything PR Reveals Quote Came From Norway Burson CEO – An op-ed by Ronn Torossian in The NY Observer asserts – with proof – that the WPP-Public Relations unit, Burson-Marsteller has been...
The Ray Rice and Adrian Peterson stories have been major PR hits for the NFL, and the players in the NFL seem to have already written off the league office. These players will continue...
Ronn Torossian has some comforting and gentle words of wisdom for you. If you are successful in whatever you do, eventually, people will try to knock you down. Even if what you have is...
In a city of 30 thousand dollar a year private schools, 800 dollar (or more) a week kids’ camps, and $15 an hour babysitters, the New York City Public Library system is such an amazing tool for parents – and NY’ers of all walks of life. It is a great, free, resource – and one which remains as awesome today as it was years ago.
Last week, the Critics’ Choice TV awards announced its nominees and winners in several categories. Typically, there were some familiar shows among both the nominees and the award recipients. And, of course, there were some surprises. Orange is the New Black beat out network giants like The Big Bang Theory and cable stalwarts such as Veep for Best Comedy Series, underscoring the streaming entertainment revolution, and the fading relevance of the major networks.
