SEO - Everything Public Relations

Driving SEO with the Power of PR

seo public relations

As with other practices encompassed by Public Relations, SEO once existed as a separate silo in the general marketing community. However, the two disciplines now go hand in hand, as one helps to drive the other. Public relations experts use communications skills to know what keywords and trigger words to associate with a brand. When […]

The Descent of Public Relations Alongside Journalism

PR Journalism

For the past ten years, journalism has been steadily declining; in 2015 the American Society of News Editors annual census release reported a loss of 3,800 journalism jobs in just one year.  In this New Media Age, less of our news comes from journalists and more of it is coming from public relations. According to […]

The Changes Free Media Brings to PR

Media Journalism

The dawn of the Internet likely signaled the beginning of dusk for traditional journalism. More and more, readers began to turn to the Internet for not just entertainment, but knowledge, and then news, and now just about everything. In fact, according to a study done by the American Press Institute, 69 percent of Americans get […]

Orange County Seeks PR Agency and SEO Company


The Orange County Transportation Authority (OCTA) addresses ongoing transportation needs in Orange County. OCTA develops and implement transportation programs designed to reduce traffic congestion and improve air quality. OCTA’s countywide bus system operates 76 routes, including local fixed route, community route, intracounty express, intercounty express and Stationlink Metrolink rail feeder service. Daily boardings average 160,000 […]

Walker Sands Communications: a PR Profile

Walker Sands Communications

Walker Sands is a public relations firm founded in 2001 and based out of Chicago. Their services include branding, product launches, blogging, and a focus on winning awards for their clients. Their niche is primarily technology-based clients ranging from startups to national and global enterprises. Some of their clients include Acquity Group (NYSE: AQ), Alterian […]