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consumer pr

Turkish Airlines Rethinks Brand Elements
PR News

Turkish Airlines Rethinks Brand Elements

In a move to make a bit of an image adjustment Turkish Airlines has announced the toning down of flight crew appearances. According to a press announcement from the airline, the use of red lipstick and overall more conservative grooming will go into effect for employees.

EPR Editorial Team ·
HD Advertisers Show Dramatic Growth, Outnumbering SD Advertisers
PR News

HD Advertisers Show Dramatic Growth, Outnumbering SD Advertisers

Extreme Reach, Inc., 150 percent increase in growth in HD ad distribution since Q2 2010 suggests a major shift towards high definition TV advertising. Analyzing trends across TV media types in the past two years, the report offers key findings revealing, among other things, for the first time, HD advertisers on network broadcasts outnumbered SD advertisers.

EPR Editorial Team ·
The Ads that Make Us Fat
PR News

The Ads that Make Us Fat

Overexposure to food advertising will influence negatively people’s will to keep healthy diets. And these are some of the ads that trigger the hunger hormone, ghrelin... Hungry yet?

EPR Editorial Team ·