RFP, Public Relations, Marketing, Social Media and more!
A few months ago, we revealed that global PR conglomerate Porter Novelli claimed to have “…pioneered social marketing” – and while we found that claim rather over-the top, now we have found someone who...
The survey by The Economist Group polled 500 business executives from around the globe and 500 global marketers. The questions were based on what the executives want from content providers and what marketers are...
Barkley Inc. is an independent full-service advertising agency based in Kansas City, Missouri. They were formerly known as Barkley Evergreen & Partners and are one of the largest independent advertising agency in the U.S.,...
Eugene Fama, the father of the efficient market hypothesis, and Kenneth French, an economics expert, began research together in the 1990s – and created an amazing investing concept which is now known as Fama-French....
Apple, by any standard, has built an amazing brand, but they’ve done more than that. They’ve built a following and a philosophy. When it comes to marketing, few even come close to what they’ve...
Apple released their high-tech watch several months ago it’s catching on with people. We’re certain Apple isn’t backing away, so how can companies start using Apple Watches to further brand and promote their products...
The Denver Urban Renewal Authority (DURA), the redevelopment agency responsible for urban renewal in the region – and charged with assisting the city in eliminating and preventing slums and blighted areas – is seeking...
The State of Tennessee has recently launched a wide-ranging marketing, PR & advertising RFP, focused on the “Tennessee’s Drive to 55 initiatives.” The Tennessee’s Drive to 55 initiatives relies largely on the recruitment, retention,...
The Pittsburgh Business Times reported today that Martin Public Relations is changing its name to Atlas Marketing. The firm is a Pennsylvania based boutique agency, whose clients include Auntie Anne’s Pretzel, Habitat for Humanity,...
The status of Russian President, Vladimir Putin’s genius is always up for debate and this is especially true in the States. The post-Soviet president is bold and ambitious – and tremendously savvy. Vladimir Putin’s...
