Tagged: marketing

Email Marketing What to Know

Improving Email Marketing Efforts

As a communication channel, email is one of the best ways for companies to acquire and nurture customers, given the fact that it’s over 40 times more effective than social media platforms. That’s why...

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Visual Identity and Marketing

Aside from verbal cues, companies can rely on visual cues in their marketing efforts to communicate with their customers more effectively and quickly than any words can, in comparison. For instance, everyone is familiar...

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Creating High-Quality Content

It’s not always easy for a company to invest in creating the highest quality content that they can, given the fact that most companies are trying also to create as much content as they...

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Improving Video Marketing Efforts

Video content has started prioritizing with some of the most popular social media platforms. This type of content also tends to be quite dynamic and shareable for many audiences. Many other benefits come with...

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Keeping Track of Website Traffic

By keeping track of website traffic companies can create realistic strategies and goals that are going to result in an increase in revenue for them. Although plenty of companies tend to claim to be...

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Conducting Local SEO Audits

One of the best ways that companies can ensure that they’re taking advantage of every opportunity they have to attract local potential customers is by conducting a local SEO audit. This type of audit...

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Increasing Revenue from Business Websites

Many companies might be familiar with the concept of revenue marketing, as it’s also widely used. However, it’s important to note that it takes a bit of work to be put into action and...

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Generating Attention Through Content

Companies are always trying to find elements that will help set them apart from their market competitors. One of those things can be content, especially when companies are able to use their content strategies...

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Using Video Ads in Marketing

One of the best ways for companies to reach out to their target audiences these days is through video ads. However, it’s important for companies to focus on several different elements when they’re trying...

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Optimizing Lead Generation Ads

Companies are always looking to add more potential customers to the buying journey and to do that they have to optimize all of the ads they’re running on Facebook. The most successful companies are...